In Greenville, many of our neighbors experiencing homelessness go unseen or overlooked amid the city’s activity. This act of looking away allows stereotypes to persist and empathy to fade. This indifference creates a cycle of invisibility that keeps homelessness unresolved.

There is direct correlation between how the general public perceive homelessness and how it affects policy change. This campaign is designed to raise awareness of homelessness and urge the Greenville population to pay attention and recognize the humanity in every person around them.